- Pieces start at ₹149; most cost ₹299–₹2,499.
- Every piece has a 6-month colour guarantee (exclusions: damage, loss or theft, chemicals).
- Cash on Delivery at 25,000+ pincodes; free delivery in India above ₹499.
- 7-day returns, a month 7–12 exchange and a tiered buyback (50%, 35%, ₹100 minimum).
- It is imitation (micro gold-plated) jewellery, not real gold.
Cheap jewellery is easy to find in India, from street-market earrings to hundreds of listings on every shopping app. The harder question is whether the seller will stand behind a piece when its colour fades.
Why can cheap jewellery cost more over time?
Cheap jewellery without a guarantee is often replaced every few months, so the yearly cost adds up and you have no recourse when the colour fades. The arithmetic below is illustrative, not a measured average.
| Buying pattern | Cost per year | If the colour fades |
|---|---|---|
| ₹200 earrings, replaced every 2 months | ₹1,200 | No recourse |
| ₹500 earrings, replaced every 4 months | ₹1,500 | No recourse |
| Long Earring with Latkan, ₹399, with a 6-month colour guarantee | One purchase | Free replacement within 6 months, exclusions apply |
What does each budget buy at Tanishka Jewels?
Pieces start at ₹149 and most cost ₹299–₹2,499, with every piece carrying the same guarantee and buyback terms.
| Budget | Examples | Shop |
|---|---|---|
| Under ₹500 | Ear Tops ₹149, Bangle 2-piece set ₹499 | under ₹499, rings from ₹149 |
| ₹500–₹999 | Moon Dangler Earring ₹699, Jhumka ₹799 | ₹500–999, earrings |
| ₹1,000–₹2,000 | 3-Layer Floral Necklace ₹1,199, Rani Har Royal Design ₹1,799 | ₹1,000+, necklaces, combo sets |
For bridal-style pieces see Rani Haar and mangalsutra; for everyday pieces see bangles. Men’s chains and bracelets are in the men’s range.
What does a guarantee change for an affordable buyer?
It moves the risk from you to the seller. Tanishka Jewels sells micro gold-plated (imitation) jewellery, not real gold: multi-layer plating, 2–3 microns thick, over a nickel-free copper-alloy base. Tanishka Jewels’ terms are written on the guarantee page and apply at every price point.
| Promise | Terms |
|---|---|
| 6-month colour guarantee | If the gold colour fades within 6 months, WhatsApp a photo to +91 81428 45928. A free replacement is dispatched within 48 hours, with no return shipping and no form. |
| Not covered | Physical damage (bending, breaking, cutting), loss or theft, and damage from chemicals, perfume or chlorine |
| Buyback | 50% of the purchase price within 6 months; 35% at 6–12 months; minimum ₹100 after that (cash/UPI or store credit). A partial refund that declines over time, not appreciation |
| Returns | 7-day returns from delivery for unused pieces in original packaging; exchange for a new design in months 7–12 |
How do I choose well on a small budget?
Spend on the piece you will wear most and keep the rest simple. Key takeaway: a guaranteed ₹799 piece you wear weekly beats three unguaranteed pieces you wear once.
- Step 1: decide the occasion, such as daily wear, office, a festival or a gift.
- Step 2: choose one hero piece, a necklace or a pair of earrings, then add simple bangles.
- Step 3: read the guarantee exclusions so you know what is and is not covered.
- Step 4: ask us on WhatsApp about the base metal and care for any design before you pay.
Why does Cash on Delivery matter in Tier 2 and Tier 3 cities?
In smaller cities, trust is the main barrier to buying jewellery online, and Cash on Delivery removes the advance-payment risk: you see the box, then you pay. Tanishka Jewels offers COD at 25,000+ pincodes, including Patna, Ranchi, Gaya, Asansol, Varanasi, Raipur and Bhubaneswar. See all delivery cities.
How do I order jewellery on WhatsApp?
- Step 1: message +91 81428 45928 and say you would like to browse.
- Step 2: we send photos and prices.
- Step 3: pick your pieces and we confirm availability.
- Step 4: share your delivery address and we create a Cash on Delivery shipment.
- Step 5: pay when it arrives.
Per our About page, delivery in India is free on orders above ₹499 and orders are dispatched within 24 hours. You can also shop on the website.
Which occasions suit affordable gold-look gifts?
Gifts are where small budgets stretch furthest: see our Dhanteras budget list, Diwali gift finder and Karwa Chauth gift guide, and read real feedback on our testimonials page.
Frequently asked questions
Affordable should not mean unprotected. Start with a budget band, check the guarantee, and pay when the box arrives.
Browse on WhatsApp
Tell us your budget and occasion and we will suggest pieces. No advance payment with Cash on Delivery.
Deepa founded Tanishka Jewels to bring the look of fine gold to the modern woman: jewellery designed with a fashion-first eye, finished by hand and made to be worn, loved and remembered. Connect on LinkedIn →
